A different entry point
for each seat at the table.

Consumer Brands

Founder-led, Amazon-dependent brands who know something's off in the account but can't isolate it from inside Seller Central.

• Revenue is flattening even though nothing obvious changed
• Gross margin keeps declining and nobody can say exactly why
• Advertising spend is climbing faster than sales
• Inventory is consuming more cash than it should

CFOs & Accounting Firms

Fractional CFOs and finance teams who can see the financial symptoms in the P&L but can't diagnose what's driving them inside Seller Central. AMP explains why it's happening and what operational actions should follow.

• Declining gross margin with no clear operational explanation
• Advertising expense rising faster than revenue
• Inventory consuming too much cash
• Unexplained fee increases or too many low-margin SKUs

3PLs & Supply-Chain Partners

3PLs, prep centers, and fulfillment companies whose clients send the wrong quantities, stock out repeatedly, or blame the warehouse for problems that started in Amazon planning.

• The client frequently stocks out, or inventory sits past 120 days
• Inbound shipments are routinely urgent, not planned
• The client doesn't know profit by SKU
• Storage and placement fees are rising with no 90-day replenishment plan

Investors & Acquirers

Private equity firms, family offices, lenders, and M&A advisors who need an independent view of Amazon performance before capital moves — before an acquisition, before funding, or when a portfolio company misses budget.

• Revenue concentrated in a handful of ASINs
• Contribution margin that looks stronger on paper than it behaves in practice
• No clear explanation for margin deterioration
• A standard Quality of Earnings report that doesn't touch Amazon-specific risk

Ecommerce Agencies

Shopify developers, CRO firms, and DTC growth agencies whose clients ask them to "also handle Amazon" — when they'd rather not manage Seller Central at all.

• Amazon pricing or promotions conflicting with the DTC business
• Uncertainty about whether Amazon is actually profitable
• No clear view of which products belong on which channel
• Paid social driving branded search Amazon may be capturing uncredited

Legal & Compliance Professionals

Trademark attorneys, ecommerce law firms, and compliance consultants who solve the legal or regulatory problem — while a client's broader account issues sit just outside it.

• Unauthorized resellers or MAP violations with unclear commercial impact
• A suspended or at-risk listing with problems beyond the compliance issue
• Uncertainty about whether reseller activity is actually costing sales
• Brand Registry or catalog structure questions